As you know our brand has seen many changes since launching as a pop-up shop on 184 Duane Street, New York back in 2009. These changes include design, fits and materials. Even the introduction of our flagship store in New York to our two Japan stores we launched earlier this year. After countless days, hours and minutes of coding we are thrilled to bring you a whole new shopping experience across all your digital devices.
We have introduced 'The Journal' which is a blog dedicated in bringing you closer to the brand. Introducing you to the things we love in and around our neighbourhood, all the way through sneak peaks of what were working on direct from our design studio.
We also introduced our monthly playlist Classic Tunes For The Working Class Rebel Inside Us by integrating a Spotify playlist within the page.
We thoroughly hope you like our new look and enjoy your shopping experience!